The objective was to create a playful yet professional brand identity that reflects Bees Cosmetics' focus on natural and organic ingredients. The client sought a fresh, minimalistic look that would resonate with their target audience.
Deliverables:
Designed a logo with a natural, organic feel, featuring a bold, curved font that wraps around the packaging.
Created minimalistic packaging using a rich, warm green as the brand’s signature color.
Developed a one-color design for the packaging, ensuring a clean and cohesive appearance.
Outcome:
The new brand identity successfully captured the essence of Bees Cosmetics, enhancing product appeal and reinforcing the brand’s natural, organic image.